Preparing for the “wake” at Maxwell’s on July 31, 11th Street next to the club was blocked off. (Photo © 2013, Steven P. Marsh)
Something feels wrong — no, make that preposterous — about the idea of saying farewell to an old friend at a raucous wake only to see that friend return to the land of the living a matter of weeks later.
But that’s just what seems to be happening at Maxwell’s, the much-loved bar-restaurant-music venue in Hoboken, N.J.
The place has seen limited action — as a rain venue for a concert and a one-shot studio for a Justin Timberlake concert-cum-Target-commercial.
But over the Labor Day weekend, some eagle-eyed Hobokenites spotted “Help Wanted” posters seeking staff of the restaurant-bar.
I don’t think I’m alone in feeling like I’m in the middle of an episode of “The Walking Dead,” which, if nothing else, has taught us that while the Walkers look like those we knew and loved, they’re not who they appear to be.
Maxwell’s founder Steve Fallon, left, and booker/co-owner Todd Abramson at Maxwell’s “wake.” (Photo © 2013, Steven P. Marsh)
After 35 years, Maxwell’s closed on July 31 with a block party outside and a long evening of shows — punctuated by plenty of reminiscences and a few tears — inside the music room. The end came after Todd Abramson, co-owner, music booker and public face of the club, decided he’d had enough of the problems that come running such a business in the uber-gentrified Mile Square City.
Justin Timberlake’s Maxwell’s tweet.
On Aug. 8 — barely a week after the shutdown — the lights were back on and the restaurant was pressed into service to host a show by Swingadelic, originally scheduled for nearby Frank Sinatra Park. It was part of Hoboken Administrator of Cultural Affairs Geri Fallo‘s backup plan, the Cliffview Pilot reported, to avoid a rain-out.
It all made sense. First, Swingadelic’s founder is bassist Dave Post, who also happens to be a co-owner of Maxwell’s. Second, despite the extensive partying there in the club’s final days, the place apparently was left with a decent amount of quaffables to keep the bar stocked.
Then along came Timberlake, a musician who I’m guessing never set foot in Maxwell’s while it was in business.
Hundreds of fans lined up and then flooded the streets around Maxwell’s in Hoboken where Justin Timberlake is filming a commercial for Target. Wednesday, Aug. 28, 2013. — Joe Shine/For The Jersey Journal
His crew took over the empty club for a one night fan concert (well, a one-SONG appearance for a Target commercial) in the still-equipped music room. Thousands crowded the streets outside the shuttered club, The Jersey Journal reported. Fans weighed in effusively on Facebook and Twitter, often with disparaging comments.
Timberlake drew some particularly amusing snarkiness on Twitter from Yo La Tengo, a band that got its start in Hoboken and is indelibly linked to the club.
And now, there’s the reopening. Yes, Maxwell’s is hiring staff to reopen the bar and restaurant, but, apparently, not the music room.
Post tells Tris McCall of The Star-Ledger that Maxwell’s will reopen as a bar and restaurant only, staying in operation until the place sells. (The business and a 10-year lease can be yours for just $625,000.) He said he wasn’t sure when he’d be reopening.”Hopefully, it won’t take too long to make a sale,” Post told McCall. “But even if I sold Maxwell’s tomorrow, it would take 90 days for the license to transfer.”
The Star-Ledger reports that Abramson — who was a constant presence in the restaurant, seating diners, delivering orders and overseeing proceedings — is not involved in the reopening.